Gary has his roots in winery. He had parents who were Russian Immigrants and they were the owners of a liquor store. Gary was made to sit at the cash register but bring bored at his job, he began reading the Wine Advocate and the Wine Spectator. He found out that collecting wine was as similar a hobby as collecting baseball cards. To have a taste of wine, Gary tasted rare vegetables and fruits with earthly influences that include wood, tobacco, rocks, dirt and grass. Thus Gary was able to find out the subtle difference is taste that the tongue could not recognize. Gary had this entrepreneurial zeal in him and a lot of knowledge regarding wines and this made him spend the weekends at his parent’s store. He rebranded the family business
And he established himself as a wine expert. He sampled wine that got into his store. The wine library grew from a 4 million dollar affair to a 45 million dollar business. Gary’s career changed when it took a tuning point with the coming on of the Wine Library TV. Gary feels that he wants the people to try out new wines and secondly he had to ask people to trust the palates. Thus Wine Library TV has reinvented the tasting of wine for a new generation.
